If you want to get everything you can from marketing automation, you should go deep and think strategically about your customers and prospects. Marketing automation is here to stay and help businesses scale their customer base. So, the fact that the ...

• WHITEPAPERS

23 nov. 2016

11 B2B Consumer Behavior Secrets You Should Know Before Launching Your Next Marketing Automation Campaign [Free Ebook]

Do you know what trips up most people when it comes to entrepreneurship? Is it their level of skill, expertise or education? Or is it their ability to network or form connections? Is it ability to work really long hours or is to take big risks? It’s ...

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18 feb. 2015

Top 10 Books on Success Mindset Every Solopreneur Should Read

Are you looking to create your first online program? Or, are you frustrated because the one you launched last time didn’t do that well? I get it. We have all been there. And this is precisely why I wrote this blog post. So that your e-course can beco...

20 mei 2015

10 Simple Actions to Make Your E-course Sell Like Hotcakes

Are you looking to build your online business? You do know it all starts with an irresistible opt-in offer, right? The giveaway you use to entice people into handing over their email address in exchange for something truly valuable you offer.

13 mei 2015

10 Simple Actions to Make Your Opt-in Convert Like Crazy

There’s never been a better time to be a marketer. We can track almost every click a prospect makes. That means we know pretty much everything our clients or customers do online. We can then add insight to that knowledge by seeing what they say and l...

14 mei 2015

How to Fuse Marketing Automation with Social Media

If you think email attrition is unavoidable and re-engaging unnecessary, think again. Customers do lose interest in every aspect of life, and yes, that even includes your brand. But that interest can be re-kindled. When it comes to your brand, it’s i...

15 mei 2015

Picking The Right Re-engagement Tactics

Do you really want to succeed as a blogger? Then post this quote from iconic copywriter and marketer David Ogilvy on your wall: “When you have written your headline, you have spent 80 cents out of your dollar.” Headlines make or break a post, an eboo...

21 mei 2015

7 Creative Headline Hacks – And How To Apply Them

Over the years email marketing and organic search have always been amongst the most popular channels used by marketers to build their business online. In the latest Email Marketing Census from Econsultancy, they have also been named as the highest RO...

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18 mei 2015

How Email Marketing and SEO Go Hand in Hand #FreebieMonday

Finding the right balance of formality when producing any form of content – be it for the web or not ­– is, and always has been, somewhat of a tight rope act. Social media has given rise to the informal marketing tactic. Facebook, Twitter, Instagram,...

19 mei 2015

Email Etiquette: Formal Or Informal?