It’s easy to feel out of your element when you first come across the concept of marketing automation. There are thousands of marketing automation platforms available in the market – all of which have different dashboards, specialize in various ...
In this article, you’ll learn the essential definitions of email marketing automation building blocks and simple workflows to achieve your business goals.
Getting Started with Marketing Automation
Today’s buyers and consumers are increasingly avoiding branded outbound promotions and ads. We skip TV commercials with our DVRs or streaming services. We block digital ads with “Ad blocking” software, or we just ignore them altogether. We delete unw...
How Marketing Automation Supports Inbound Marketing
Automation is revolutionizing the way commerce happens in every sector of the economy. In the fast food industry, self-serve kiosks are replacing order takers. Manufacturing facilities around the world are outfitted with robotics that deliver precisi...
How To Stay On Top Of Marketing Automation
Marketing automation is a hot trend in the industry, and has been for some time (see the graph of marketing automation search volumes below). It opens up massive opportunities for businesses of all shapes and sizes, but the ones capitalising on it mo...
The Fundamentals Of Marketing Automation For SMEs
For me, marketing automation is one of the most exciting recent MarTech developments, since it gives so many opportunities to help businesses to deliver more relevant communications to their site visitors and subscribers; which help engage and nurtur...
10 Opportunities To Use Marketing Automation Across The Customer Lifecycle
Marketing automation helps bring ideas to life. Whether you are a solopreneur, a growth hacker in a small startup or a part of a marketing department in a huge enterprise – you can use marketing automation to tailor messaging to your audience and run...
Marketing Automation Across the Customer Journey
We are excited to announce our first partnership with a marketing expert for our marketing automation templates. Talia Wolf, CEO of the conversion optimization agency Uplift, worked with us to create two custom workflow templates for you.
Expert-Approved Templates Now Available in Marketing Automation
![Complete Guide to Marketing Automation for Ecommerce [New Ebook]](https://us-rd.gr-cdn.com/300x197/https://us-wd.gr-cdn.com/blog/sites/5/2019/10/1129/marketing-automation-for-ecommerce-600x300.jpg)
Want to scale your ecommerce business, sell more products, and turn your customers into brand advocates? Interested in how to run onboarding, post-purchase, win-back, re-engagement, or customer success campaigns? Then wait no more and get this guide ...
